At a glance
What you get
Strong hold
Firm, all-day grip for parts and pomps
High shine finish
Sleek, polished, classic slicked-back look
Restyles with water
Sets firm, wet hands to reshape
Vitamin E
Antioxidant protection through daily styling
Water-based formula
Rinses out with water, no residue
Made in Melbourne
Crafted locally in small batches
A closer look
The details
Finish
The classic finish
High shine, clean lines, every hair in place. This is the pomade for side parts, pompadours and slicked-back styles where the finish is the point. The clear gel texture goes on without drag and dries to a polished, controlled look.
Hold
Sets firm, restyles with water
Like a classic pomade, it dries to a firm hold that keeps a part or pomp locked in place. Unlike an oil-based pomade, it's water-activated: wet your hands, run them through and the hair softens to reshape, then sets again as it dries. No flaking either way.
Wash out
Out in one wash
Water-based, so it rinses out clean in a single wash. Use it every day without buildup, and no heavy shampoo needed to reset.
How to use
Simple steps for best results
Prep
Start with towel-dried hair
Warm
A small amount rubbed between palms
Apply
Work through from roots to tips
Style
Comb into place, wet hands to restyle
Before you buy
Commonly asked
How much should I use?
A coin-sized amount for medium hair, a little more for longer. Warm it between the palms first so it spreads evenly.
Will it work on short hair?
Yes, it holds short hair easily. It's at its best on medium to long hair where the high shine shows, and for short hair with a matte finish the Clay Pomade or Super Clay is the natural pick.
Will it wash out cleanly?
Yes. Water-based with no wax or petroleum, so it rinses out with water and a normal shampoo. No double-wash needed.
What does it smell like?
Vanilla and coconut. Subtle, warm and clean, present without being sweet.
Designed in Australia by Beard & Blade
We're an Australian grooming company serving over 300,000 men since 2014. Our own-brand range is engineered to the spec we wished other brands made, backed by warranties and guarantees we stand behind ourselves.
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